Simple Hack to Create Irresistible Content That Drives Sales

ByPrincewill Uchegbu August 15, 2024August 15, 2024

Selling online is not just about making a post that says, “Buy Now.”

In fact, the best-selling content online doesn’t have a “Buy Now” feel or a product price tag attached to it. It’s subtle.

The idea is that selling in the modern world isn’t simply about exchanging your product or service for money from the client or customer.

It’s your ability to live rent-free in the head of your prospects.

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With that in mind, here’s a powerful strategy to create irresistible content that sells for you.

Ask yourself:

1. What problems are your current customers facing when using your products?

2. What problems are those who need your products currently facing?

3. What problems are your prospects facing that your product or service is genuinely designed to solve?

Adumbrate the problems.

1, 2, 3, … to infinity.

Your answers to these questions are powerful content ideas.

Think about it.

If you’re a business owner struggling with low sales and you constantly come across helpful content from someone on Facebook on how to solve that, what will you think of me?

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Love the person?

Slide into the person’s DM?

Always look forward to the person’s next post?

That’s the idea.

To live rent-free in the head of your prospects.

Create content around those problems and your solutions. If they find it useful, they’ll trust you to help them solve it.

Princewill Uchegbu

Princewill Uchegbu is a New Media Consultant with many years of experience in bringing practical and transferable solutions to the workplace and life.

With a strong mastery of human psychology, social media, digital marketing, and sales, he provides cutting-edge strategies that elevate entrepreneurs, corporate and personal brands in navigating their complexities at a breakneck speed.